In this guide, I’ll show you how to use AI in Facebook Ads to create high-converting ad copy using ChatGPT and a powerful Chrome extension

It’s no secret that Facebook Advertising is getting harder and harder. CPMs are rising, and I personally believe we’re in a trust recession. In this video, I talk about how the team here at Croft Advertising leverages psychological principles, such as the Labeling Theory, to resonate with your target audience and increase Click-Through Rate (CTR). In this blog post, we’ll delve into the Labeling Theory and explore how incorporating audience-specific language can enhance your ad performance. One effective strategy involves

If your Facebook ad account has been disabled or you’ve been hit with a Meta ad account ban, you’re not alone. In 2025, Facebook’s policies have become even stricter, and many advertisers find themselves locked out of their accounts with little explanation.

In this resource, our founder Ben shares his top 5 lessons learned from managing over £30 million in Facebook advertising spend.